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Sounds/VO/UX Manifesto VO.wav
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@ -138,7 +138,7 @@ but you may not automatically update them.
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because no one likes ads, if you're a professional Marketer, you market *yourself* on the grounds that you can make a stronger impression. Which means making your ads more intrusive.
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Everyone hates ads. Everyone hates pop-up ads **much** more, because they pop-up.
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I would have thought this was obvious both experientially and tautologically, and yet...
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So in the extremely rare event that a person the wider internet for something to buy, and the even more rare event that they find a good result, they might read the web page.
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So in the extremely rare event that a person searches the wider internet for something to buy, and the even more rare event that they find a good result, they might read the web page.
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imagine the *audacity* it takes to *stop someone from trying to give you money* to ask them to participate in some extraneous junk.
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[gabi belle, scrolling down, then a spin-the-wheel popup: https://www.youtube.com/watch?v=Xb0k6v9GLQA , 9:37] Get.. outta here!
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@ -187,7 +187,7 @@ Surely I don't have to remind you that flying is a nightmare, almost entirely fo
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-Meanwhile in the US, where the shoe bomber was headed, for all the effort they put into telling you that their petty rituals of dominance are for your protection, they miss 70% of test weapons -
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[glitch effect interrupt]
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[https://time.com/archive/6913061/airport-screeners-dress-for-respect/]
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-in 2008 when the TSA felt they weren't getting the respect the entitled themselves to, they switched their uniforms to look exactly like police officers-
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-in 2008 when the TSA felt they weren't getting the respect they entitled themselves to, they switched their uniforms to look exactly like police officers-
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[glitch effect interrupt]
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ok, TSA tangent over, back to nerd shit.
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Websites are afraid of DDoS attacks. A web server is a fallible thing that can only deliver so much. But that isn't why a disgusting number of websites block VPNs - as evidenced by the fact that they give you a professionally styled frontend webpage saying they'll let you read if you sign in.
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@ -239,26 +239,6 @@ no one wants to sign up for your newsletter - you aren't interesting enough to f
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scrolling is not an ℯ𝓍𝓅ℯ𝓇𝒾ℯ𝓃𝒸ℯ, every vehicle website ever.
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Onboarding is at best a necessary evil.
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[volume rising, "O, Fortuna"]
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The worst UX antipattern emerged a while ago.
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[layer diagram. bottom up: software, what you're doing, your attention]
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It picks a permitted subset of functionality, moves it away from anywhere it could interoperate with other systems, entitles itself to priority over what you're trying to look at, so it can be in front of your eyeballs.
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customization options are viewed as less and less important.
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not to mention, if you're stopped from customization, for example modding in some armor for your horse... now it's something that can be sold to you instead.
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[show: horse armor from Oblivion]
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Companies love to dumb everything down, and in response to criticism, blame it on a hypothetical group of lowest-common-denominator people. This way you're not presented with the ability to customize, it's moved behind a paywall. But the whole premise that customization is inessential is wrong.
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Normal is not a valid target. Just ask the air force.
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[https://medium.com/continuousdelivery/no-one-size-fits-all-d7ad0a8cbe7b -> https://www.thestar.com/news/insight/when-u-s-air-force-discovered-the-flaw-of-averages/article_e3231734-e5da-5bf5-9496-a34e52d60bd9.html] the quote is very long
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## some anti-features
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[add to rules list] Avoid anti-features
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and finally, a short list of features that you know goddamn well no one wants.
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no one wants to sign up for your newsletter - you aren't interesting enough to fill one out. Just get the stupid notification out of the way.
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scrolling is not an ℯ𝓍𝓅ℯ𝓇𝒾ℯ𝓃𝒸ℯ, every vehicle website ever.
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Onboarding is at best a necessary evil.
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[volume rising, "O, Fortuna"]
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The worst UX antipattern emerged a while ago.
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[layer diagram. bottom up: software, what you're doing, your attention]
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